Brand strategy and development
We believe in a harmonious balance between creativity, functionality and aesthetics. At Emroy Creative Group, we believe it’s important that we get to know you before we begin to handle something so delicate and important as your business. This includes your goals, business culture and what you plan for the future. With this knowledge in hand, our designers can mould and position your brand within the market whilst ensuring it’s in line with your creative vision.
Naming and taglines
You’ve got this great business idea, but now you need to come up with a name. Your business’ name is the first critical thing that potential customers will acknowledge about your brand. Likewise, the name you choose should encapsulate the essence of your business or product, providing customers with a seamless understanding of what you have to offer.
In contrast a tagline is generally a broad statement of the services your business offers; setting the theme of your business and emulating your core message.
Your businesses or product name and tagline must also resonate with potential clients to ensure success for your business. Our team at Emroy Creative Group can help you in developing the ideal name and tagline for your business or product.
Logo design is vital to the overall image of your business or product – it’s the foundation of its visual identity. A tailored logo will help your business be perceived professionally and reign true to your business’ message – allowing you to attract the right customers, charge the prices you want, and most importantly, be remembered.
Furthermore, while your logo acts as the cornerstone of your branding, it is just the first step. Our full brand identity services can help extend your visual identity to ensure you remain consistent across all mediums.
Identity design and roll out
At Emroy Creative Group we offer brand roll-out packages which are tailored to suit the needs of any sized business. Our team of experts will prepare a customised roll-out guide to help make the transition as smooth as possible.
Additionally, as we handle everything in-house – design, print, web, and content – our custom packages can help your business save time and money.
A style guide acts as a brand manual for your business, allowing you to keep your branding consistent across all teams, organisations and mediums. It ensures your business’ unique style is applied consistently across your organisation.
A style manual includes all the basic aspects of your business’ identity. This includes typefaces, colour pallets, logo usage, photographic style, print textures, print stock, general layout and tone of voice.
At Emroy Creative Group we understand that each business is unique and has different needs. Therefore, we tailor inclusions for your style guide based on your preferences.
Finally, Emroy Creative Group has the scope and the know-how to act as the central hub for your different departments, ensuring that your brand is kept consistent across the board. Our skilled account managers can act as a conduit between key stakeholders to ensure brand guidelines are adhered to and maintained.
Our versatile team works with businesses of all sizes; from large multinational companies down to small businesses and solo operators. As a consequence, our tailored solutions are both affordable and practical for businesses of all sizes.